The Revolution in Marketing: Social Media

Yesterday, I was lucky enough to speak at a conference created by Francine Hardaway and graciously hosted by Joan Koerber Walker of ASBA. The Revolution in Marketing Conference brought together some amazing speakers and attendees both locally and from afar, and most importantly proved that social media is indeed a part of outreach that needs to be given some attention and discussion.

There are so many things to discuss over the coming week with regard to this conference, but a specific highlight of course was finally meeting Chris Heuer, the founder of the Social Media Clubwho truly has grasped not only a vision of social media and it’s impact on business, but more exciting to me personally, the once again realization that this “new media” or “internet world” has completely changed the rules of business, entreprenuership, and the economy.

I was joined by many esteemed panelists including Allan Sabo, Pamela Slim, Max Fose, Celia Blackwood, Kevin Donnellan, and
Ben Gordon.

Last, but not least, Robert Scoble closed out the day with many quips from a blogging fanatic – most importantly, a point that I think many missed but really need to remember is to simply pay attention to your customers. Acknowledge them. Period.

I’ll have more in the coming days to chat about, such as a warning not to dislike ice cream or you may be sued, how companies should see blogs as insurance rather than cost centers, and of course why old schoolers tick me off.

One Response to “The Revolution in Marketing: Social Media”

  1. golfbreak Says:

    golfbreak

    Interesting article, thank you.

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